SKF NOTE: The Who Reads Modern Drummer? ad campaign is still one of my favorite ideas. I’m glad founder/publisher Ron Spagnardi agreed. And I’m glad well-known drummers agreed. Here’s the ad campaign back story.

Along with Ed Shaughnessy’s letter I’ve posted consent letters from Joe Morello and Louis Bellson. Mr. Shaughnessy – along with his drumming skill – was a non-stop believer in passing along drumming traditions to other drummers. Especially younger drummers. Shaughnessy’s support of the up-and-coming Modern Drummer is a case in point.